Rayana Jay @ If So, What?

6–7pm DJ Shea Butter
7–9pm Rayana Jay

SJZ takes our Jazz Beyond programming “on the road” as we curate artists at the nexus of soul, hip-hop and jazz for the the Music Stage at If So, What? in San Francisco’s Palace of Fine Arts. Full Day Passes and Evening Music Passes are available. 

Rayana Jay is a 23 year-old R&B/soul singer-songwriter originally from Richmond, CA. With velvet smooth vocals and airy harmonies, Jay’s music carries a confessional, old-soul storytelling nature rooted in honesty.

From love and heartbreak to womanhood and self-discovery, Jay’s music is a reflection of her innermost thoughts and feelings at all times. As KQED wrote, “her music is instantly danceable R&B, with an unconventional edge: her voice bounces between melding to the grooves and breaking into its own rhythm — something like a slow, sensuous rap.”

The Bay Area born singer’s influences span from Organized Noize, all the way to the raw emotions of Amy Winehouse and sultry tones of Anita Baker. Jay began singing in the choir at ten years old and recorded her first professional song in the summer of 2012. She grew up with her grandmother, who introduced her to classic singers like Johnny “Guitar” Watson, along with her mom who worked at a record label in the 90s.

Rayana Jay’s acclaimed debut EP, 2016’s Sorry About Last Night along with 2017’s Morning After, serve as proper introductions to her penmanship, relationships, and changing world.

Opening for Rayana Jay is DJ Shea Butter. Bay Area artist, Shea Butter reflects on his style remembering “getting woken up by his mom’s tunes from the Afro Cuban Rhythms and Santana to Marvin Gaye and Stevie Wonder.” Those early morning wake up calls became embedded in the mind and soul of Shea Butter as heard through his eclectic, free flowing genre crushing mixes showered with “green”smooth(ie) blends.

About the Event
If So, What? is a new immersive event celebrating art, design, music, and innovation. Taking place April 26-29, 2018 at the Palace of Fine Arts in San Francisco, If So, What? will feature showrooms by an international roster of curators, exhibitions by galleries from around the world, and artists working in the field of digital media. Visitors will also be invited to attend music performances and a series of multi-disciplinary panel discussions with visionary speakers. Inspired by the creative communities in the Bay Area and internationally, the event will invite visitors to experience art and design in a new way.


Shea Butter, DJ
Rayana Jay, vocalist